Every year, the Indio desert becomes more than a music festival. Along with the music, comes a whole fashion show as well. With many different styles being represented, there are definitely some standout outfits that many see as questionable, but that’s what makes them so popular. This year’s outfits had a few different trends to note, one being the easy 2016 throw back simple outfit with a flower crown it looks effortless. There are also the smaller influencers who DIY or wear sets from the brand that sent them there. Lastly there are the big celebrities who wear jeans and a plain white tank showing that they are more there for the music which fans love as they don’t need an all out outfit.
It’s often that you see a lot of a “boho” or “edgy” style in the desert, with flowy skirts, crochet tops and cowboy boots. Another common sight is an abundance of leather jackets, metallic pieces and big chic sunglasses from big name brands . Influencers like Emma Chamberlain show up with simple generic outfits that look more natural and blend in, while others will wear looks with bright colors and popping jewelry for the purpose of standing out and taking pictures.
Stars like Hailey Bieber and Kendall Jenner wear designer outfits that get a lot of attention online from just showing up and seen at the barricade.Although the outfits are minimalist the celebrities help make them stand out with brands sometimes making custom pieces for big celebs to where knowing the outfit will be promoted on social media using this opportunity as an advertisement.
Social media has become a big deal with Coachella. Things like “get ready with me’s” are really adding to the full effect of the festival. These kinds of videos bring a lot of attention to the smaller influencers, showing off their outfits, hair , and makeup. Influencers like Enbridge have gained a lot of attention and are being sent to Coachella to promote brands along with the festival. These influencers are definitely meeting expectations with these outfits and did not disappoint.
Some people don’t like how focused Coachella has become on the influencers though. As they feel it has become less focused on personal style and more into what is trending on social media, and taking the perfect picture. Even with that, Coachella is still a big place for fashion inspiration, whether it’s simple or extra.
